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Online education for children

Audiences, the offer and the enquiry form were reworked.

The price of lead is three times lower — $1.2
Illustration of advertising performance
Strategy → signal → result
Advertising case materials — Online education for children
Illustration for this topic. Actual campaign screenshots appear below.

Project and campaign background

Initial task

A new online learning project for children needed an initial stream of enquiries.

Our approach

The team created a website and quiz, developed offers, tested creative and campaign combinations, and added retargeting.

Outcome

The price of the enquiry was reduced by three times - to $1.2 according to the project description. Unpublished comparative periods and the number of payments are not restored by assumptions.

The result in context

The price of lead is three times lower — $1.2. These are results from one project, not a guarantee for another business. We do not invent unpublished dates, costs or scope of work.

Screenshots and campaign materials

Material 1 of the advertising campaign: Online education for children
Original case-study material. Click to view at full size.

For your business

Similar products do not guarantee similar advertising economics. Before launch, we review your market, offer, budget and lead-handling process.

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